Box Office Summary 20/07/14

Apes and Anarchy rule.

Box Office Summary 20/07/14

Apes and Anarchy rule.

By Terry King  @terryking_

Australia

Dawn of the Planet of the Apes maintained its tight simian grip on the box office with a solid $3.5m weekend ($12.6m total), registering only a 43% drop from debut means Apes is traveling well, due in large to good reviews and word of mouth, it should ultimately close north of $20m with some comfort.

Cameron Diaz and Jason Segel comedy, Sex Tape opened in second with a respectable $2.5m. It's a fair chunk lower than the $4m Diaz's The Other Woman opened to earlier in the year, but given the cool reviews and the fact 22 Jump Street is still tracking as well as it is, it's not a bad start. Transformers: Age of Extinction continues to play leap frog with How to Train Your Dragon 2, Transformers reclaimed third with $1.2m ($26.2m total) and Dragons took in $1.0m ($24.9m total). 22 Jump Street rounds out the top five with $0.9m ($21.5m total). 

Around the World

Dawn of the Planet of the Apes held onto pole position in the U.S with a fairly reasonable 50% drop, taking in $36m ($240m worldwide). The real surprise of the weekend was dark horse The Purge: Anarchy ratcheting up a big $28.3m opening, the original blew up last year with a $34m opening based purely on tense trailers and a slickly presented concept. The jig was up quick when word of mouth revealed it was all puff and no pay off, but Universal have done a great job marketing the scope of the sequel as it moves outside of the home siege scenario, and into the streets. While Anarchy probably won't match its predecessors $64m total, it will come close and likely see another sequel green lit for next year. 

Pixars ugly stepchild Planes, had a soggy heap of a sequel ungraciously dumped into cinemas too. Planes: Fire & Rescue somehow made $18m ($27m worldwide).

Sex Tape debuted very lightly to $15m ($18m worldwide), considering how front loaded raunchy comedies tend to be, it would be a shock if this made it past $50m worldwide. And Transformers: Age of Extinction rounds out the top fve with only $10m in the U.S but a colossal $886m worldwide. It's pretty much guaranteed to close over $1.0b worldwide now.  

Australian Box Office

1 Dawn of the Planet of the Apes $3.5m
2 Sex Tape $2.4m
3 Transformers: Age of Extinction  $1.2m
4 How to Train Your Dragon 2 $1.0m
5 22 Jump Street $0.9m

U.S Box Office

1 Dawn of the Planet of the Apes $36.0m
2 The Purge: Anarchy $28.3m
3 Planes: Fire & Rescue $18.0m
4 Sex Tape $15.0m
5 Transformers: Age of Extinction  $10m

Sources

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